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Nike Factory Store in Myrtle Beach — What to Expect and How to Shop

By Constance Obi · Culture & Recreation Writer

The Nike Factory Store sits in Barefoot Landing, a waterfront shopping complex on North Kings Highway

The Nike Factory Store in Myrtle Beach is located at Barefoot Landing, 4898 North Kings Highway, in the heart of the tourist district. This outlet carries Nike shoes, apparel, and gear at prices lower than full-price Nike retail locations. The store stocks current and previous-season inventory, which is why the pricing differs from what you'd find at a standard Nike store or their website.

Barefoot Landing itself is an open-air shopping village built along the Intracoastal Waterway, so you can walk between stores and restaurants along the water. Parking is free and plentiful. The Nike Factory Store shares the complex with roughly 100 other retailers, from casual dining to specialty shops, making it easy to spend several hours in one visit.

The store is open year-round, though hours shift seasonally. During peak summer and holiday periods, it stays open later; in winter months, closing time is earlier. It's worth checking current hours before you go, especially if you're planning an evening visit.

Key Takeaways

  • The Nike Factory Store at Barefoot Landing carries outlet-priced Nike shoes, apparel, and accessories, typically 20 to 40 percent below full retail.
  • Inventory includes both current styles and previous seasons, so selection changes frequently and what you find depends on when you visit.
  • Barefoot Landing offers free parking, waterfront walking paths, and dozens of other shops and restaurants within the same complex.
  • Hours vary by season, so confirm before you visit, especially if you're planning a trip outside summer months.
  • The store accepts major credit cards, debit cards, and Nike membership discounts if you have an active account.

What you'll find in the shoe section

The shoe inventory rotates based on what Nike has in its outlet pipeline. You'll typically see running shoes, basketball shoes, casual sneakers, and athletic sandals. Popular lines like Air Max, Air Force 1, and React are usually in stock, though specific colorways and sizes sell out quickly, especially during peak season.

Pricing on shoes generally runs 20 to 40 percent below the Nike website or full-price retail stores. A shoe that costs $130 at a regular Nike store might be $80 to $100 at the factory outlet. However, the exact discount varies by style and how long it's been in inventory. Clearance sections, often near the back or side of the store, offer deeper discounts on older stock.

Shoe sizes and widths are not always complete. If you wear a less common size or width, you may need to check multiple times or ask a staff member whether they can order something for you. The store does not hold inventory from other locations, so what's on the shelf is what's available that day.

Apparel, accessories, and seasonal sales

Beyond shoes, the store carries Nike athletic wear—shirts, shorts, leggings, jackets, and sports bras. Like the shoes, these items are priced below full retail and include both current and previous seasons. You'll also find socks, hats, bags, and small accessories like phone armbands and water bottles.

Seasonal sales happen throughout the year. Summer often brings clearance on winter gear, and winter brings markdowns on summer items. Holiday periods—particularly Black Friday through New Year—see additional discounts and promotional pricing. If you're a Nike member (free to join at the register or online), you may receive member-only discounts or early access to sales.

Fitting rooms are available, and staff can help you find sizes or suggest alternatives if your first choice is out of stock. The store is generally less crowded than full-price Nike locations, so you can usually browse without feeling rushed, except during peak summer weekends.

Parking, nearby dining, and how long to spend

Barefoot Landing has a large, free parking lot. During summer and weekends, it fills up, but turnover is quick. If the main lot is full, overflow parking is available. The complex is designed for walking, with covered walkways between many stores, which is helpful on rainy days.

You can eat at the complex without leaving. Options range from casual chains like Croissants Café and Waccamaw River Oyster Bar to quick-service spots. Many people spend two to three hours at Barefoot Landing—an hour or so in the Nike store and the rest browsing other shops or eating.

The waterfront setting makes it a pleasant place to walk around, especially in spring and fall when the weather is mild. If you're visiting Myrtle Beach for a longer stay, Barefoot Landing is worth a full afternoon or morning outing rather than a quick stop.

Getting there and nearby attractions

Barefoot Landing is on North Kings Highway, about 2 miles north of the main Myrtle Beach boardwalk area. If you're staying in central Myrtle Beach, it's roughly a 10-minute drive. GPS directions work well; the address is 4898 North Kings Highway, Myrtle Beach, SC 29577.

The area around Barefoot Landing includes other shopping and entertainment options. Myrtle Beach State Park is about 10 minutes south, offering hiking trails and beach access. The Huntington Beach State Park is nearby as well. If you're combining shopping with outdoor time, you can easily fit both into a day.

Return policy and what to bring

Nike Factory Store returns follow Nike's standard outlet policy. Items can typically be returned within 60 days with a receipt. Without a receipt, returns are more limited. Shoes that have been worn or show signs of use may not be returnable. It's worth asking about the return window when you purchase, especially if you're unsure about fit.

Bring a valid ID and your receipt if you plan to return anything. If you're a Nike member, your purchase is tied to your account, which can make returns easier even without a physical receipt. Exchanges for different sizes or colors are usually straightforward if the item is in original condition.

Frequently Asked Questions

Is the Nike Factory Store cheaper than buying online?

Prices are usually similar to Nike's outlet website, though the factory store sometimes has deeper clearance on items that haven't sold. The main advantage is seeing and trying on shoes in person before buying. Shipping costs on online orders can make the factory store price competitive even without a discount.

Do they have kids' and women's shoes, or just men's?

The store carries Nike shoes for men, women, and children. Selection varies by visit, but all three categories are usually represented. Women's and kids' sections are clearly marked, and staff can help you find specific sizes or styles.

Can I return shoes if I've worn them?

Factory outlet returns typically require shoes to be unworn and in original condition. If you've worn them, even once, they usually cannot be returned. Ask about the return policy before you leave the store if you're uncertain about fit.

What time of year has the best selection and prices?

Summer and holiday periods bring the most shoppers and the most inventory, but also the most picked-over selection. Winter months (January through March) often have better prices on clearance items and fewer crowds, though selection is smaller. Spring and early fall offer a middle ground.

Is there a Nike membership discount at the factory store?

Yes, Nike members receive member-only discounts and sometimes early access to sales. Membership is free and you can join at the register or through the Nike app. Ask staff about current member offers when you visit.