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Magnetic South Brewery in Greenville: Craft Beer and Southern Food

What Magnetic South Brewery offers

Magnetic South Brewery is a brewpub in downtown Greenville that makes its own beer on-site and serves food in a casual, industrial-style space. The brewery occupies a restored building on South Main Street, a few blocks from Falls Park, and draws a mix of locals, visitors, and families throughout the week. You can order beer by the glass or flight, eat from a menu that leans toward pub fare with Southern touches, and watch the brewing operation through large windows into the production area.

The space itself matters here. Magnetic South converted a historic structure into an open floor plan with high ceilings, exposed brick, and a long bar that faces the brewhouse. The atmosphere is relaxed—you'll see people in work clothes next to couples on dates, groups watching games on screens, and families with kids eating early. The brewery does not feel precious or exclusive; it's designed as a neighborhood gathering spot.

Key Takeaways

  • Magnetic South brews its own beer on-site and serves it fresh from the tap, with a rotating selection of styles from light lagers to hoppy IPAs and darker stouts.
  • The food menu includes burgers, sandwiches, wings, and sides with Southern influences, priced in the mid-range for a brewpub ($12 to $20 for entrees).
  • The brewery is located on South Main Street in downtown Greenville, within walking distance of Falls Park and other restaurants and shops.
  • Hours and specials change seasonally, so checking their website or calling ahead before a visit helps you plan around happy hour times and food specials.

The beer selection and brewing process

Magnetic South keeps 12 to 16 taps running at any given time, with a core lineup of year-round beers and seasonal or experimental brews that rotate. The core beers typically include a pale ale, an IPA, a lager, and a stout, but the exact names and styles shift. You can order a single 5-ounce pour to taste before committing to a full pint, or ask for a flight of four or five smaller pours to sample across the range.

The brewhouse sits visible from the dining and bar area, so you can see the large copper kettles and fermentation tanks while you eat. The brewery does not offer formal tours, but the open design means you get a sense of the operation just by sitting there. Staff can talk you through what's on tap and what's coming next if you ask—they know the beers because they work with them daily.

Food and dining experience

The kitchen serves pub classics with a Lowcountry and Southern bent. Expect burgers (including a smash burger and specialty versions), sandwiches like pulled pork and fried chicken, wings in various sauces, and sides such as fries, coleslaw, and mac and cheese. Appetizers include nachos, fried pickles, and shrimp and grits. Prices run $12 to $20 for most entrees, with appetizers in the $8 to $12 range.

The food is designed to pair with beer rather than compete with it. Portions are generous, and the kitchen handles dietary requests—vegetarian options exist, and staff can point them out. Happy hour typically runs weekday afternoons and early evenings, with discounts on beer and select food items, though exact times vary by season.

Location and parking

Magnetic South sits on South Main Street in downtown Greenville, a block or two from the Reedy River and Falls Park. If you're walking from Falls Park or staying downtown, it's a short stroll. Street parking is available on South Main and nearby side streets, though it can fill during peak hours on weekends. A municipal parking garage sits one block away if street spots are full.

The location puts you near other breweries, restaurants, and shops, so you can make an evening of it. The neighborhood is walkable and well-lit at night, and the brewery itself stays open into the evening most days.

When to visit and what to expect

Weekday afternoons tend to be quieter, with a steady crowd of regulars and people stopping by after work. Weekends, especially Saturday afternoons and evenings, draw larger groups and families. The brewery is family-friendly during the day and early evening—kids are welcome, and the menu has options for them. After 9 or 10 p.m. on weekends, the crowd skews older and the energy picks up.

Sports events on TV draw crowds, particularly during football season. If you want a quieter experience, avoid game days or arrive before the game starts. The brewery does not take reservations, so you walk in and order at the bar or grab a table if one is open. Wait times are usually short on weekdays and can run 15 to 30 minutes on busy weekend evenings.

Seasonal events and specials

Magnetic South runs seasonal beer releases, holiday specials, and occasional live music or trivia nights. These events change throughout the year, so checking their social media or website before you visit tells you what's happening. The brewery also participates in Greenville's larger beer and food events, such as the Greenville Beer Week in the spring.

The brewery sometimes releases limited-edition beers or brings back fan favorites for short runs. If you find a beer you love, ask when it will be on tap again—staff can tell you if it's a one-time seasonal or something that rotates back regularly.

Frequently Asked Questions

Can I bring kids to Magnetic South Brewery?

Yes. The brewery is family-friendly during daytime and early evening hours. Kids can order food and non-alcoholic drinks. The space is open and casual, so families with children are common, especially before 8 p.m. Later in the evening, the atmosphere becomes more adult-oriented.

Do they offer tours of the brewery?

Formal guided tours are not offered, but the brewhouse is visible from the dining area, and staff will talk you through the brewing process if you ask. The open design lets you see the equipment and get a sense of how the operation works while you eat and drink.

What are the hours and how do I find current specials?

Hours vary by season and day of the week. The brewery's website and social media pages list current hours, happy hour times, and any specials or events. Calling ahead is the quickest way to confirm hours before you visit, especially on holidays or during special events.

Is there parking nearby?

Street parking is available on South Main Street and nearby side streets. A municipal parking garage is one block away if street spots are full. Parking is usually easy on weekdays and can be tight on weekend evenings, but options exist within a short walk.

Can I order beer to go?

Many brewpubs offer growlers (large refillable bottles) or cans to take home. Magnetic South's to-go options may vary, so call ahead to ask what formats they have available and whether they require a deposit on growlers.